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Recent Articles
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Two Sides: Google canceling third-party cookies in 2023 could benefit print marketing; direct mail is essentially the physical form of online marketing, with companies using complex data streams to target consumers with the ideal profile for purchase
Published:
May 13, 2022
by Two Sides Ltd.
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Britain's advertising regulator bans five ads for Tesco's mobile phone business, saying its use of words such as 'shiitake' and 'pistachio' alluded to expletives and were offensive; campaign spanned newspapers, digital outdoor signage, Twitter posts
Published:
May 10, 2022
by Reuters
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University of Kansas to test out new business model for small weekly, rural newspapers at Kansas Publishing Ventures that relies less on advertising, cheap subscriptions, moves toward memberships, e-newsletters, events, new content direction
Published:
May 04, 2022
by Targeted News Service
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US lawsuit claims Burger King 'materially overstates the size of nearly every menu item' in current online, in-store advertisements; as part of settlement, plaintiffs want company to replace product photos with ones showing actual sizes
Published:
March 30, 2022
by South Florida Sun Sentinel
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Settlement talks fail between Amazon and Future Retail after Amazon demanded return of US$200M investment in Future; Amazon continues attempts to block US$3.4B sale of Future's assets to rival Reliance, takes out newspaper ads criticizing Reliance, Future
Published:
March 15, 2022
by Reuters
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