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Recent Articles
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Conde Nast's year-over-year digital advertising revenues rise 38% in 2021; 100-year-old magazine publisher spent 2020 focusing on consumer relationships no matter where they are, said Pam Drucker Mann, global chief revenue officer, president, US revenue
Published:
May 05, 2022
by Condé Nast Inc.
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No major fashion magazines publish 12 issues a year, WWD research finds; before pandemic hit, InStyle, Vogue, Elle, Cosmopolitan, WSJ published 12 issues a year, but now those magazines have all cut their print frequency as ad dollars have moved online
Published:
March 29, 2022
by Yahoo! Inc.
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US consumer magazine industry shrunk by over 30% in past five years due largely to print ad decline, PwC reports; rate of decline expected to slow slightly in next five years due to online media companies' efforts to buy, digitize traditional print brands
Published:
February 22, 2022
by Axios Media Inc.
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Ad Age names EVs among marketing winners of the week, says EVs may finally be hitting the mainstream; that's the hope of automakers, which are pouring billions of dollars into developing them, making battery-powered cars the centerpiece of Super Bowl ads
Published:
February 11, 2022
by Ad Age
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Advertisers traditionally considered outside health/wellness category are spending more money with wellness publishers, such as advertisers in home/household supplies category tripling number of ad pages in Health's print magazine between 2020 and 2021
Published:
February 09, 2022
by Digiday
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