A comprehensive view of Digital Packaging. This page highlights a small sample of our full coverage.
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Holy Grail 2.0 initiative led by AIM-European Brands Assn. and powered by Digimarc aims to enhance recycling efficiency and quality by embedding invisible, detailed codes into product packaging
Published:
May 15, 2024
by Plastics Engineering
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STI Group folding box experts to showcase smart packaging solutions that integrate digital product information--including VR, AR and the Digital Product Passport--at Touchpoint Packaging stage at Drupa; dynamic codes allow for easy updates, customization
Published:
May 15, 2024
by Contify Retail News
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Finnish food industry firm Atria partners with Finnish marketing technology firm Videobot to add interactive video content into packaging for its 2024 barbecue products; the packaging features a QR code that takes consumers to interactive web content
Published:
May 14, 2024
by M-Brain Nordic News
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Anheuser-Busch to release limited-edition Budweiser cans and aluminum bottles this summer that will feature patriotic branding and an interactive QR code so consumers can learn more about Folds of Honor, a nonprofit that provides educational scholarships
Published:
May 14, 2024
by Contify Retail News
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European food packaging solutions provider Groupe Guillin acquires 49% stake in WOBZ, a specialist in personalized reusable containers and cups; WOBZ WOBZ has developed an online personalization tool, connected to a proprietary digital industrial tool
Published:
May 07, 2024
by Contify Retail News
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