A comprehensive view of ByteDance Ltd. (TikTok). This page highlights a small sample of our full coverage.
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TikTok Shop in South East Asia may open region’s beauty brands to wider international audience, given the platform's fast-growing user base; TikTok's robust backend system can accelerate region’s social commerce growth and help onboard brand partners

Children in Australia becoming viral brand ambassadors for fast-food giants and attracting billions of views while pro­moting unhealthy food and drink on TikTok, according to new research

Tech vs. Trees: TikTok launches book club after elevating many titles to bestsellers, paper-based sensor detects COVID-19 antibodies without blood sample, Alaska Airlines to launch electronic bag tags that replace printed tags

BookTok and Hollywood adaptations propel books to bestseller lists in 2022, including five books by Colleen Hoover, Delia Owens' perennially bestselling Where the Crawdad Sing, and two of three books from Jenny Han's The Summer I Turned Pretty series

Viral TikTok video claims workers at Chinese fast fashion retailer Shein are enclosing secret messages in packages to ask customers for help, though no evidence supporting allegations has been linked to company, many have been debunked by fact-checkers

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