A comprehensive view of laundry-care products. This page highlights a small sample of our full coverage.
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Recent Articles

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Henkel's White Giant and Dixan introduce detergent products with improved formulas and fresh scents, offering less detergent use and environmentally friendly packaging; Dixan Color Gel Flowers Freshness has almost doubled perfume output

Plastic laundry detergent containers are starting to be replaced as brands adapt to alternatives that involve bio-based materials, refillable containers, other options; trend comes as more CPGs work to create more recyclable packaging, reduce plastic use

Tide Partners with Electrolux, GE Appliances and Samsung to announce the first Tide Cold Certified washing machines; certification indicates they have a feature on them that Tide scientists have tested to deliver a better clean in cold with Tide

Tide introduces Tide evo, a lightweight fiber tile form, at SXSW 2024, following a decade of research and development; the laundry tile features six layers of concentrated cleaning, comes in recyclable paper packaging, is designed for cold water washing

BlueSun buys DAZ detergent brand from P&G

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