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Recent Articles

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Coca-Cola’s Valser brand introduces 750ml rPET mineral water bottles without labels in Switzerland; instead of being printed on a label, the branding and product information are embossed into the bottle, and the sales barcode is printed on the cap

Irish Distillers’ Jameson 18 Years whiskey unveils new, lightweight and fully recyclable box with foil accents; new packaging will feature a scannable QR code that will direct fans to a virtual guided tasting hosted by Master Distiller Kevin O’Gorman

ExxonMobil launches Mobil Super lubricant for passenger vehicles in a new ergonomic pack design with refreshed label; bottles also include new QR-code-based anti-counterfeit feature for consumers to verify authenticity of the products

Essentra Packaging collaborating with Crane Authentication and its next-generation Profound Micro-Optics solutions; the anti-counterfeit technology will be made available on Essentra’s cartons and label designs for pharmaceutical brands

Polytag's describe, tag and trace software passes GS1 UK partner approval process; software can encode, decode GS1 Digital Link into appropriate data carries, enabling use of tracking technology for recyclable goods as they move through recycling process

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