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Mondelez subsidiary Cadbury Australia revamps packaging for its 2024 Easter products by transitioning from plastic crates to paperboard cartons for its hollow eggs for egg hunts, eliminating plastic blisters and excess paperboard for Easter gift boxes

Krispy Kreme announces offering of its new Spring Minis Collection; menu items include Mini Birds Nest Doughnut made with Cadbury Mini Eggs, Strawberry Egg Doughnut, Hatching Chick Doughnut, Robin’s Egg Doughnut

Cadbury extends its Dairy Milk lineup in the UK with a range of chunky, filled chocolate bars, available in two variants: Nutty Praline Crisp and Caramel Nut Crunch

Chocolate brand Cadbury’s iconic purple packaging, introduced in 1914, was created in honor of Queen Victoria, who was often seen wearing purple dresses; when dried, the inside of the cocoa pod bean is also purple

Change.org petition calls for Cadbury to box its Creme Eggs in packs of six and 12, like real eggs, instead of five, and notes that the current box provides no support for the eggs inside; petition currently has 1,332 signatures

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