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Recent Articles

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UK regulator Advertising Standards Authority bans advertisement from Unilever's laundry detergent brand Persil over misleading environmental claims; group says ad claimed Persil was 'kinder to our planet' but failed to demonstrate environmental benefits

Graphic Packaging produces plastic-free box for Unilever’s new laundry capsule designed to help decarbonize laundry; the childproof and recyclable box locks out moisture better than current plastic packaging, contains recycled and FSC-certified material

Pulpex releases short film that envisions a not-too-distant future where everyday household products will be readily available in Pulpex paper packaging; film highlights bottles for Diageo, Unilever, PepsiCo, GSK Consumer Healthcare, Castrol, Kraft Heinz

Co-op and Unilever to launch two trials of refillable packaging models--‘Refill on the go’ and ‘Return on the go’--for Persil, Simple, Radox and Alberto Balsam brands; the trials will involve stainless steel packaging

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