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Recent Articles

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Walmart to launch augmented reality feature that allows customers to view furniture, home decor items via mobile app; company also to launch AR utility that allows customers to view product information by pointing their mobile device at store shelves

UK's Revolution Beauty launches native Android and iOS apps to expand its digital reach; launch uses poq's MACH Alliance-certified, headless Salesforce Native App Platform

Zappar unveils Zapvision, new scanning technology, QR code that can be scanned with phone at distance to help visually impaired access product information on packaging; AR technology works with smartphone accessibility apps using free Zapvision SDK app

Jet-Puffed introduces Camp S’mores glow-in-the-dark marshmallow bag; brand also creates Star Registry-official Jet-Puffed constellation, which fans can discover via custom AR filter by scanning a QR code on back of the packaging or at smoregazing.com

Fujifilm Europe unveils instax mini Link 2 Smartphone Printer with features designed to encourage creativity, including customizable frames, image color modes to help enhance mood of an image; instaxAIR tool allows users to draw on images, apply effects

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