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Serta launches a Sponsored Videos campaign via Sam’s Club Member Access Platform to give members a virtual 'feel' for their mattresses; campaign generated 3.2 million impressions, attributed sales of US$2.4M and a US$7 return on ad spend
Published: April 26, 2024 by Walmart Inc.
Walmart Releases 2024 Annual Report and Proxy Statement
Published: April 26, 2024 by Business Wire
Walmart tops Richmond, Virginia, grocery market share with nearly 22% of spending dollars, amounting to US$1.09B in sales in 2023; Kroger comes second with US$1.07B and 20% share: Chain Store Guide
Published: April 26, 2024 by Axios
Tractor Supply Company Reports First Quarter 2024 Financial Results; Reiterates Fiscal 2024 Financial Outlook
Published: April 25, 2024 by Business Wire
Best Buy partners with technology news site CNET to combine ad inventory, allowing advertisers to buy across Best Buy Ads’ retail media network and alongside CNET’s editorial content to measure whether ads seen on either platform drove sales
Published: April 25, 2024 by Talking Biz News

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