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LOUM Beauty and Rare Beauty debut #BeautyCares Voices, a new mental health campaign; brands will host May 19 event with other brands including Eva NY, Glow Recipe, Nioxin, Wander Beauty, Keys Soulcare, Versed, One Ocean Beauty, Uoma, Kopari, Josie Maran

Maybelline New York, web novel platform Wattpad launch second annual #BraveTogether campaign, which invites Wattpad's Gen Z community to elevate, celebrate stories of bravery, empathy around mental health issues; campaign will donate to nonprofits

National Safety Council survey finds workplace safety issues correlate with depression, anxiety among workers; those who feel unsafe are nearly three times more likely to report depressive symptoms, twice as likely to report symptoms of anxiety

Weyerhaeuser partners with Firefighter Behavioral Health Alliance on Fighting Fires Together campaign, focused on mental health awareness and resources for wildland firefighters; launch coincides with Mental Health Awareness and Wildfire Awareness months

Revlon partners with mental health platform Real during Mental Health Awareness Month in May; initiative will help provide access to Real’s affordable, easy-to-use tools and resources for mental health routines

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