A comprehensive view of gen x. This page highlights a small sample of our full coverage.
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McKinsey: Millennials, Gen Z spend more on groceries versus other categories, treating them more like a luxury than a staple; survey finds both millennials and Gen Z plan to splurge most on groceries, while boomers and Gen X splurge most on restaurants
Published:
April 09, 2024
by Jackson Progress-Argus
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The Future Laboratory report reveals most beauty brands are focused on younger consumers while Gen X, Boomers show potential, as people over 65 are the fastest-growing age group globally; Gen X members have highest average income rate, are loyal to brands
Published:
April 04, 2024
by CosmeticsDesign.com (US)
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Circana: Private brands have experienced growth surpassing US$217B in 2024 US sales, increasingly capturing market share from name brands; trend driven by consumers with children, as well as millennial and Gen X households without children
Published:
March 08, 2024
by Globe Newswire
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Gen X and male consumers lead growth of ingredient-led beauty market; overall growth is propelled by consumers' quest to control their health, rising awareness of ingredients: ResearchAndMarkets
Published:
January 08, 2024
by Business Wire
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Heavy restaurant breakfast buyers account for 20% of US shoppers but make up nearly 60% of restaurant breakfast sales, according to Circana data; male consumers ages 45-54 with income of at least US$100,000/year are heaviest restaurant breakfast buyers
Published:
December 14, 2023
by Globe Newswire
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