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Recent Articles

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Beyond Meat announces a newly renovated and expanded line of Beyond Crumbles, available this summer in three flavors: Beyond Beef Crumbles Original, Beyond Beef Crumbles Feisty, and Beyond Sausage Crumbles Italian-Style

GlobalData expects US meat substitutes market to grow CAGR of 14%-16% over 2022-2027, but taste and sensory innovations are key to win over Americans; highlights include Kraft Heinz's JV with NotCo to launch plant-based 'NotHotDogs' and 'NotSausages'

Euromonitor: In China and India, consumer spend on sustainability driven by meatless diets, with both markets presenting lucrative opportunities; plant-based diets are appealing in China, while vegetarian claims are popular in India's food/beverage sector

Executive Perspective: Plant-based meat category has suffered from a bi-coastal, elitist image 'that pissed most of America off,' says Impossible Foods CEO Peter McGuinness, after his company unveiled a new brand identity

Plant-based meat brand Impossible Foods launches new red packaging to appeal to ‘carnivorous cravings of meat-eaters’; the new packaging puts flavor and nutrition front and center

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