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The NPD Group Inc. introduces Unified Marketing Measurement series; new initiative focuses on data-driven marketing optimization and understanding incremental ROAS
Published: July 19, 2024 by Industry Intelligence Inc.
The NPD Group reveals Co-op advertising boosts sales by up to four times with halo effect; partners with Drinks for 2024 Liquor Trends Report to offer industry insights
Published: July 04, 2024 by Industry Intelligence Inc.
NPD Group's New Product Pacesetters report highlights top CPG launches; company reinforces diversity and inclusion commitment with Pride month celebration
Published: June 08, 2024 by Industry Intelligence Inc.
The NPD Group Inc.'s Circana Highlights Corporate Wellness, Gen Alpha's Impact on Beauty, and Private-Label Growth in European Retail
Published: May 18, 2024 by Industry Intelligence Inc.
The NPD Group Inc.'s Circana Illuminates Future of Wine Sales, Accelerates Insights on U.S. Restaurant Spending Surge and China's Toy Market Potential
Published: March 26, 2024 by Industry Intelligence Inc.

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