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TikTok Shop debuts Pre-Owned Luxury category in the UK, partners with high-end resellers for launch; company also recently debuted Fresh Flowers and Live Plants, Wellness and Parenting categories
Published: April 25, 2024 by Retail Dive
Freshpet creates 30-second spot that stars singer Meghan Trainor with her four canine companions, singing a custom 'I'm a Dog Mom' track; the push is running across streaming platforms TikTok, Instagram, Facebook and YouTube
Published: April 12, 2024 by Muse by Clio
New trends data analyzing Instagram and TikTok identifies top 2024 nail trends so far are long nails, as short nails drop to third in popularity, French manicure, almond shape, square shape, chrome, green, 'Builder In A Bottle' polish, pastel and 3D nails
Published: April 12, 2024 by CosmeticsDesign.com (US)
Trend forecasting firm WGSN launches TikTok analytics tool in response to confusion over viral trends; WGSN's CEO emphasizes discerning between a fad and a trend in the increasingly saturated beauty industry to avoid costly new product development errors
Published: April 11, 2024 by CosmeticsDesign.com (US)
Report finds 28% of Shein consumers also shopped at TikTok Shop within the past 12 months ending in February, one of the highest overlaps in apparel; Temu has the second highest customer overlap with TikTok shoppers at 25%: Earnest Analytics
Published: April 05, 2024 by Retail Dive

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