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TikTok is becoming non-negotiable in most beauty brands' core marketing, especially when targeting Gen Z; Huda Beauty is ranked as most popular beauty brand on TikTok in 2023
Published: February 23, 2024 by CosmeticsDesign.com (US)
Recent beauty brand news includes The Body Shop's CEO stepping down, closure of The Body Shop At Home service on Feb. 23; Guerlain criticized on social media for claiming its face cream was ‘born from quantum science’; Huda Beauty debuts on Myntra​
Published: January 12, 2024 by CosmeticsDesign.com (US)
Huda Beauty launches Easy Bake and Snatch Pressed Brightening and Setting Powder, designed to provide medium coverage and natural-matte finish with minimal effort; powders are available in eight shades
Published: September 29, 2023 by Industry Intelligence Inc.
Huda Beauty launches 1 Coat Wow! Extra Volumizing and Lifting Mascara, said to require just one dip of mascara to coat and define the lashes of both eyes; dual-shaped concave-convex molded brush has short and long bristles to lengthen and separate lashes
Published: July 13, 2023 by Happi

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