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Beiersdorf hosts Who’s Who of Q10 Research to present findings on the essential coenzyme; researchers prove on a skin model that decline in Q10 in skin cells is a cause of skin aging, Q10 deficit can be replenished, cells can be biologically rejuvenated
Published: May 19, 2022 by Beiersdorf AG
Beiersdorf's Eucerin brand launches Eucerin Sun, a new dermatological sun-care line with seven products across face and body; products feature advanced complex of five antioxidants to guard against free radicals and support skin health
Published: May 17, 2022 by Business Wire
L'Oreal named world’s most valuable cosmetics brand on Brand Finance Cosmetics 50 2022 report, valued at US$11.2B, up 10% from last year; Estee Lauder, Gillette, Nivea and Guerlain round out the top five most valuable cosmetics brands
Published: May 06, 2022 by Beauty Packaging
Beiersdorf announces digital promotion tactics for its Eucerin skin-care brand drove 77% trial rate and 83% average shopper incrementality; campaign moved the same amount of product in seven days compared to 16 days in the prior year
Published: May 04, 2022 by Business Wire
Beiersdorf Consumer Business Segment Q1 sales see 11.6% year-over-year organic growth to €1.79B on recovery in categories of deodorant, facial cleansing, lip care that suffered most from pandemic; Eucerin, Aquaphor brands up 27.5%, La Prairie up 11.1%
Published: April 28, 2022 by Beiersdorf AG

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