A comprehensive view of bath & body works inc. (l brands). This page highlights a small sample of our full coverage.
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Recent Articles

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Bath & Body Works to close 50 stores in malls during 2023 but is expected to increase off-mall stores, in line with its 2022 strategy; company sees opportunity to connect stores and e-commerce platform, noting dual-channel shoppers spend three times more

Bath & Body Works celebrates its newest scent, Luminous, with 'Share Your Shine' campaign inviting users to share how the scent makes them feel luminous using its first branded TikTok effect; fragrance notes are ruby currant, gilded iris and praline amber


Bath & Body Works debuts recycled plastic bottles and refill cartons for its Gentle & Clean Foaming Hand Soap; bottles are made with at least 50% recycled plastic and the 32 oz. recyclable cartons contain enough to refill 3.6 bottles

Bath & Body Works celebrates Hispanic Heritage Month and showcases perfumer Patty Hidalgo, who created fragrances including Strawberry Poundcake, Tiki Beach, Vetiver Glow and Oceanside Palm; scents will be offered in a special time capsule collection

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