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Recent Articles

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Victoria's Secret names singer Camila Cabello as new face of its best-selling Bombshell fragrance in brand's first bilingual campaign; brand will also host Bombshell Gardens, a pop-up event from May 3-9, as part of the campaign

Victoria's Secret launches Bombshell Sundrenched, a new limited-edition fruity floral summer flanker to 2010's Bombshell fragrance for women, available in 7, 50, 100ml eau de parfum, 250ml body mist; coconut water, peony, guava blossom, warm sands accord

Bath & Body Works debuts Butterfly, a new fragrance for women, with notes of raspberry nectar, iris petals, vanilla, available in 7, 50ml eau de parfum or in 75, 236ml fragrance mist, matching bath, body and home fragrance products

Bath & Body Works names Alessandro Bogliolo and Juan Rajlin to board of directors; Bogliolo has more than 30 years of experience in retail and luxury brands, most recently as CEO at Tiffany & Co, while Rajlin is VP, treasurer of Alphabet

Placer.ai data shows beauty retail making post-pandemic comeback in early 2022, with steady growth across Ulta Beauty and Bath & Body Works' entire store fleets, Sephora's four tracked locations in California, Colorado, Tennessee, Georgia

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