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Recent Articles

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Lumson provides airless bottle for Aquapower Gel, part of L'Oreal’s Biotherm brand; packaging comprises glass bottle with pump, multi-layer pouch and patented hermetic closure system, gives the impression of having been made by the flow of ocean waves

WIPO posts L'Oreal patent application for applying member for mounting to a shaft member constituting an applicator and for applying cosmetic on an application target: Publication No. WO/2022/181815

L'Oreal Professionnel Paris will be hosting the grand finale of its pro hair competition, the International Style and Color Trophy in Paris, featuring the winners of the national finales held in participating countries in August

L'Oreal Paris US unveils new limited-edition Color Riche lipstick Red My Lips in shade Le Rouge Liberte; brand will donate profits from the new lipstick to Stand Up Against Street Harassment, its global initiative to encourage safe bystander intervention

Sustainability Spotlight: In 2021, L'Oreal created Advisory Council on Diversity, Equity & Inclusion as part of new initiatives, was recognized for gender equality by Bloomberg, Equileap; women held 55% of L'Oreal's key roles, represented 50% of its board

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