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Recent Articles

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Byrdie announces winners of its 2022 Beauty Awards, honoring the best in beauty across 109 different categories including Skin, Makeup, Body, Hair, Under $25 and Beauty Pros

Garnier debuts Product Impact Labelling, a digital label system that ranks its hair care products with other L'Oreal products on 14 environmental factors; Garnier is first L'Oreal brand to implement the label, empowering consumers with sustainable choices

Unilever Pakistan partners with UK-based Exarta to establish footing in the Web3 space, experiment with marketing strategies bridging between the virtual and physical world; partnership will work on upcoming TRESEmmé Pakistan metaverse campaign

Patent Issued to P&G for hair care compositions for calcium chelation: USPTO 11,458,085

Beauty brand incubator Maesa sued by celebrity hairstylist and partner Kristin Ess in attempt to reclaim the rights to her eponymous brand; Ess claims Maesa's grip on the brand are unfair to the long-term growth of Kristin Ess Hair

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