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Tesco launches own-brand Easter egg collection with premium dark chocolate, Free From options; retailer introduces new Sea Salt & Pretzel and Biscuit & Raisin flavors alongside sustainable Cote D'Ivoire chocolate eggs

March 13, 2025 (press release) –

British supermarket chain Tesco has revealed its new collection of own-brand Easter eggs.


The collection includes premium dark and milk chocolate eggs, Free From treats and unique flavour combinations, ensuring there is something for everyone this Easter.


Building on the success of its Sea Salt & Pretzel and Biscuit & Raisin chocolate bars, Tesco has introduced these popular flavours in egg form. The Tesco Sea Salt & Pretzel Milk Chocolate Egg features a milk chocolate shell filled with crunchy pretzel pieces and a touch of sea salt, combining sweet and salty flavours.


Meanwhile, the Tesco Biscuit & Raisin Milk Chocolate Egg is packed with biscuit and raisin pieces, offering a crunchy and fruity twist on a traditional Easter treat.


For those seeking a more premium experience, Tesco has expanded its Finest range with two new eggs: the Cote D'Ivoire 48% Dark Milk Chocolate Egg and the Cote D'Ivoire 47% Orange Dark Chocolate Egg. According to the company, both eggs are crafted using sustainably sourced cocoa.


The retailer has also introduced the Tesco Free From Caramel Crunch Choc Egg, a dairy-free option with a chocolate shell filled with honeycomb pieces, caramel flakes, rice biscuit balls and sea salt, designed to cater to customers with dietary restrictions.


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