UK survey finds 92% of shoppers do not always know what they have in their kitchen before heading to a supermarket, leading to increased spending, duplicate purchases, incomplete meals; 53% say they have had to change meal plan as a result: Tesco, YouGov

Sample article from our Retail & Omnichannel

November 14, 2022 (press release) –

At a time when household budgets are squeezed, making the most of food is essential. But today, a new study from Tesco reveals that nine in 10 (92%) shoppers don’t always know what they already have in their kitchens before heading to the supermarket.

Despite 65% of shoppers acknowledging that a store cupboard stock take would help them reduce food waste, the majority (80%) don’t always do this, and instead hit the aisles or order in a takeaway without checking what they already have. This leads to increased spending, duplicate purchases, incomplete meals and ultimately, food ending up in the bin as ingredients are overlooked and left to spoil. The research found:

• 68% of people have purchased food without realising they already have the same item waiting at home
• 62% of UK adults have missed items from their food shop because they mistakenly believed they already had the item
• As a consequence, 53% have had to change meal plans

The research, commissioned by Tesco via YouGov, revealed that three quarters (73%) of UK households have thrown away forgotten items lurking in cupboards, fridges and freezers that they never got around to eating. The amount of edible food an average UK household wastes each year equates to approximately £800 .

Much of the food going to waste is produce that is often stored out of sight in kitchens:

• Baked goods such as loaves and rolls are thrown out by 60% of households that admit to having ever thrown out unused store cupboard items
• 27% of such households bin jars of condiments such as ketchup and mustard
• Even tinned produce, despite typically long use-by dates, is going to waste, with 13% of offending households throwing away cans of beans or tuna fish

As the cost of living increases and many households are seeking ways to be savvier with their budgets and their food, Tesco is encouraging shoppers to make a shopping list and take stock before they shop, order in a takeaway or even go out for dinner.

Tesco is encouraging the nation to implement a Use Up Day where once a week, people cook a meal using up food already in their kitchen, without needing to go out to buy more. By adopting this simple food hack, the average family could reduce the amount of food thrown away at home by a third, which equates to a potential financial saving of £260 per year.

This weekly kitchen clear out helps shoppers to take stock to see what food they already have, making it easier to write a list of what is needed before going out to by more food.

Tony McElroy, Tesco Head of Campaigns said: “At Tesco, we want our customers to be able to get more out of their food shop whilst keeping delicious meals on the table. That’s why we’re encouraging shoppers to implement a weekly Use Up Day, take stock of what they have in their kitchens and make a shopping list before going out to shop. A little planning can help to spend less and reduce food waste, helping both our pockets and the planet.”

To provide inspiration, chefs at Tesco have compiled their top 5 budget and waste-friendly recipes to help everyone make the most of the most forgotten about items, all costing less than £1.50 per serving.

Tasty recipes from Chefs at Tesco to inspire Use Up Day:

• Chilli bean soup with cheesy garlic bread – perfect for using up bread, tinned beans, onions and chopped tomatoes.
• Crispy chicken Caesar wraps – perfect for using up potatoes, lettuce, wraps, and any chicken.
• Tomato and pesto spaghetti – perfect for using up tomatoes, pasta, pesto and lemons.
• Slow-cooker sausage and butter bean casserole – perfect for using up any sausages, peppers, pitta breads and cheese.
• Banoffee pie – perfect for using up bananas, milk and biscuits.

Visit the Tesco food waste hub for more recipes and resources: https://realfood.tesco.com/reduce-food-waste.html


ENDS
NOTES TO EDITORS

Top food items wasted in the home, according to research by Tesco:

Store Cupboard Items

 

Fresh Food Items

 

Fruit and vegetables

 

1.      Sliced bread

1.      Milk

1.      Bananas

2.      Bread rolls

2.      Yogurts

2.      Lettuce

3.      Condiments

3.      Cream

3.      Potatoes

4.      Wraps

4.      Cheese

4.      Tomatoes

5.      Cake

5.      Chicken breasts

5.      Carrots

6.      Biscuits

6.      Fruit juice

6.      Oranges/satsumas

7.      Pastries

7.      Bacon

7.      Apples

8.      Dried Pasta

8.      Sausages

8.      Strawberries

9.      Rice

9.      Beef mince

9.      Grapes

10.   Lentils/grain pouches

10.   Sausage rolls

10.   Peppers

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

See our dashboard in action - schedule an demo
Jason Irving
Jason Irving
- SVP Enterprise Solutions -

We offer built-to-order retail & omnichannel coverage for our clients. Contact us for a free consultation.

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.