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Recent Articles

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Walmart launches beauty accelerator program, Walmart Start, to help up-and-coming beauty brands succeed and scale at mass; five brands will receive support, access to various resources, with goal to launch at 1,000-plus Walmart stores, on Walmart.com

IBISWorld projects US warehouse clubs and supercenters to generate US$554B in revenue in 2022, building off of stellar 2021, as online storefronts and convenient pick-up and delivery options are expected to drive higher spending for third straight year

UK hair-color brand Bleach London to launch in 3,500 Walmart stores in UK, US and on e-commerce; brand to offer 16 products at Walmart, 44 products on Walmart.com, including bleach kit, toners, variety of semi-permanent hair color, conditioning hair mask

Walmart teams up with UK-based beauty retailer Space NK to launch prestige beauty collaboration, BEAUTYSPACENK, on Walmart.com, offering curated skin, hair, makeup, bath/body assortment from range of luxe, indie brands, including new, exclusive products

Walmart names Creighton Kiper VP of merchandising, beauty, following Musab Balbale's departure from company; Kiper previously held role of merchandising VP of wellness at Walmart

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