We Help You Solve Real-World Problems

Elyse Blye

LOS ANGELES , January 23, 2018 – When the world’s top companies and emerging players can’t find the information they’re looking for, they turn to Industry Intelligence. We don’t just provide information about our clients’ primary business, but also identify market trends, innovations and best practices across related industries. With intelligence that might appear unrelated at first glance, our expert editors and proprietary information mapping system connect these dots to reveal business opportunities that would otherwise have gone unnoticed.

In fact, we have helped some of the world’s leading cosmetic brands strategize for bigger markets and for a wider range of customers:

Case Studies

One of the top European beauty brands was looking to stay current on issues related to an aging population as well as consumers with specific health concerns. Its challenge was complex. The company was seeking information on makeup applicator designs and the best ways to package its products for these groups. It needed information on consumer demand and lifestyle trends.

So how did Industry Intelligence help solve its problem?

We invested in our content, hunting for news and coverage on related issues. We invested in our technology, ensuring our information could be sliced and diced according to these new market dimensions. We invested in our report building, making sure we provided a relevant daily pulse on the Beauty and Personal Care sector.

~

A top Asian cosmetics maker came to realize from our Beauty and Personal Care coverage that many of its peers are moving away from mass production and going into smaller niche productions that are closer to customers. This cosmetics maker needed information on warehousing technology innovations. It needed a pulse on the logistics side of business as well as the online retail space.

So how did Industry Intelligence help solve its problem?

We introduced the client to our daily Logistics & Supply Chain report, stretching its horizon and providing the cosmetics maker with a wider picture of its industry. Every weekday, our editors proactively curate news about the latest supply chain innovation. And one of the newer coverage areas of this report—blockchain technology—is just one of the many ways this particular client is now able to stay on top of its business needs, as the technology is becoming vital for today’s logistics and warehousing activities.

~

A specialty skin care brand told us one of its pain points was getting information on the institutional and professional channel (i.e., dermatologist offices and salons). It wanted to know what products were being sold to consumers and patients in these spaces.

So how did Industry Intelligence help solve its problem?

We responded quickly, bringing the power of our service to the client. We curated relevant intelligence about its key market segments. In turn, the client told us, “I love the daily emails, as I feel like I have a good handle on what’s happening without having to quickly skim through the 50+ brand and magazine emails I receive every day.”

***

Let us help YOU better address your own industry challenges. We invite you to come take a look at our service. Call us today at 310-553-0008 and we’ll schedule you for a 15-minute demo.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.