Hoover announces launch of Hoover Air Cordless, a full-sized cordless upright vacuum cleaner designed to clean entire home

GLENWILLOW, Ohio , June 24, 2014 (press release) – More than twice the capacity and run time of the best-selling cordless competitor*

Imagine an upright vacuum that gives enough power and freedom to clean an entire house, continuously, without having to find an outlet. Hoover has made that dream a reality with the launch of the new Hoover® Air™ Cordless: the world's first full-size, whole-home, cordless upright vacuum cleaner driven by new LithiumLife battery technology.

"Sometimes it's not what you add, but what you take away, that makes life easier," said TTI Floor Care President Simon Lawson. "I am proud to introduce Air Cordless, the first in a range of ground-breaking cordless products."

According to Lawson, the Air Cordless points to the future of the iconic floor care brand. "I believe within five years, the majority of Hoover products will be cord free. Who better to lead than us? We are excited to bring true innovation to the consumer," Lawson said.

The Air Cordless is a product of tens of thousands of team engineering hours, explained TII Floor Care Vice President of Product Development Paul Bagwell. "Others began by trying to make a stick vac stronger. We took a great upright and removed the cord," said Bagwell.

Paired with Hoover's high-output charger, LithiumLife batteries make the possibility of continuous untethered cleaning a reality. Hoover, inspired by its corporate affiliation with two powerful contractor-grade tool brands, developed its lithium-ion battery to be as rugged as it is long lasting. Each vacuum comes with two batteries which combine to give Air Cordless 50-minutes of fade-free power; enough to clean 2,500 square feet.

Air Cordless cleans every room in the home, moving effortlessly from carpets to hard floors. At 9.9 pounds it's Hoover's lightest bagless-upright, offering premium portability. For maximum utility, AirCordless features a removable wand, comprehensive tool kit and a dirt-cup that triples the capacity of the best-selling battery-powered competitor.

It's everything you expect from Hoover: Built on a century of constant cleaning innovation, featuring skateboard-inspired steering to navigate furniture and obstacles, proprietary WindTunnel® design that triples the suction channels, and no loss of suction.

Hoover made the vacuum of today. Now it has made the vacuum of tomorrow. Get ready to rethink cleaning at http://aircordless.hoover.com.

* The Dyson DC44 is the best-selling cordless vacuum, from November, 2012, through December, 2013, per NPD unsuppressed data.

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