TGI Fridays to open at least 10 outlets in Mexico over next half-decade via investment of approximately 160M pesos
June 23, 2014
– The casual-dining restaurant chain T.G.I. Friday's will open at least 10 outlets in Mexico over the next half-decade via investment of approximately Peso$160mil, says German Portilla, the brand's director de operaciones nationally and chairman of the administrative board at TOVISA, one of the franchise-operators in Mexico. Having had a local presence for more than two decades, T.G.I. Friday's boasts 17 units nationwide with 10 of them operated by TOVISA. The restaurant chain expects 5% growth in 2014 after 10% growth in 2013. Next year, double-figure progress should be resumed, says Portilla. The new outlets will be set up in malls and therefore cost 25% less than they would elsewhere. In 1992, Grupo Todos los Viernes (TOVISA) bought the national rights to T.G.I. Friday's, opening a first restaurant in Cancun a year later.
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