TGI Fridays to open at least 10 outlets in Mexico over next half-decade via investment of approximately 160M pesos

June 23, 2014 () – The casual-dining restaurant chain T.G.I. Friday's will open at least 10 outlets in Mexico over the next half-decade via investment of approximately Peso$160mil, says German Portilla, the brand's director de operaciones nationally and chairman of the administrative board at TOVISA, one of the franchise-operators in Mexico. Having had a local presence for more than two decades, T.G.I. Friday's boasts 17 units nationwide with 10 of them operated by TOVISA. The restaurant chain expects 5% growth in 2014 after 10% growth in 2013. Next year, double-figure progress should be resumed, says Portilla. The new outlets will be set up in malls and therefore cost 25% less than they would elsewhere. In 1992, Grupo Todos los Viernes (TOVISA) bought the national rights to T.G.I. Friday's, opening a first restaurant in Cancun a year later.

Copyright SABI 2014

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.