General Mills receives approval for Indian trademark 'Betty Crocker' for multiple goods including packaged dehydrated potatoes, snack foods, cake mixes

Nevin Barich

Nevin Barich

MUMBAI, India , April 24, 2014 () – General Mills Inc of Minneapolis, USA received approval from Office of The Trade Marks Registry on trademark BETTY CROCKER (2510991).

The description of the mark registered is "Cl.29 - Packaged dehydrated potatoes; fruit-based snack food; vegetable protein products having a bacon flavor; packaged meat entrees or side dishes consisting primarily of potatoes; and packaged main meal mixes having a potato base with spice and/or sauce mixes. Cl.30 - Cake mixes; frosting mixes; mixes for making bakery goods; brownie mixes; cookie mixes; pie crust mixes; frosting; edible cake decorations; packaged noodle based side dish mixes; packaged main meal mixes or side dishes having either a cereal base, rice base, or pasta base; biscuit mixes; pancake and waffle mixes; flour; rice based or pasta based mixes for making side dishes; and grain based packaged snack foods." It comes under Class 99 Trademark classification.

Application for the trademark was filed on April 10, 2013.

The Trademark was published in Journal No. 1637 on April 21, 2014.

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