African Packaging Organization's AfriStar Awards now affiliated with World Packaging Organization; AfriStar winners can now participate in WorldStar Awards

Elyse Blye

April 23, 2014 (press release) – AfriStar Awards, the first packaging award to cover all African region, organized by Africa Packaging Organization (APO), is now officially affiliated to WPO (World Packaging Organization). “That means that the winners can participate in WorldStar Awards, the most important packaging recognition in packaging world”, explains Joseph Nyongesa, President of APO. According to him, “Africa is a rising continent and certainly one of the continents that attracts most the interest of companies nowadays”. The regional packaging contest intends to show the world the potential of the African packaging industry through innovation.

The judging criteria of AfriStar Awards will be: effective Product –Package relationship (containment and protection for African conditions); effective Product-Consumer relations (convenience and communication- consumer information, education and guarantee); and Package –System relationships (is the package sustainable economically and culturally on the long term, pragmatic for African conditions, environment etc).

The packages must be converted in African countries and in addition to the normal product categories awards will be given based on substrates and special circumstances or achievements. Entries for AfriStar Awards opened in the beginning of March 2014 and end by June 30. Judging process is scheduled for the middle of July and the winners will be presented in September. The Awards will happen every two years.

For more information contact President of APO, Joseph Nyongesa, at jnyongesa@ioppk.com or visit www.africapack.org.

About APO (African Packaging Organisation)

Founded in 2012, APO's mission is to build packaging capability in Africa by promoting and maintaining the status and business of those engaged in packaging, and by the recognition of packaging as a profession. This will be achieved through international collaboration and by establishing, publishing and disseminating educational standards and training information.

APO members include national packaging organizations from Ghana, Kenya, Nigeria, South Africa, Tanzania and Tunisia. For more information visit www.africapack.org

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