Avon announces launch of Avon Femme women's fragrance, featuring scents of jasmine and magnolia

Nevin Barich

Nevin Barich

NEW YORK , April 4, 2014 (press release) – Add a Touch of Feminine Elegance

The Scent: A glamorous and sophisticated signature scent that evokes an elegant contrasting combination of sparkling freshness and a floral bouquet of jasmine and magnolia. Lingering all day long with the sensual essence of amber woods.

The Inspiration: Wherever she goes—from the red carpet to a glittering soirée—all eyes turn to her. Cameras flash and the stars sparkle as she savors the attention, captivating all in her wake from day to night. As enchanting as a Hollywood icon, she exudes modern glamour with style and grace. She is Femme, Avon’s newest scintillating fragrance for women. Now, you can be the star of your own life with a scent inspired by sparkling faceted florals and classic feminine notes.

The Notes: Bright and opulent florals are contrasted with delectable fruits and warm sensual woods. This fragrance opens with a blend of sparkling Pink Grapefruit , Luscious Pear and Jasmine Petals. The heart reveals a glamorous bouquet of Magnolia, Gardenia, and Waterlilly while you are left with a lingering combination of Amberwoods, Soft Peach Skin and precious Musks for a long lasting signature scent.

The Creator: Harry Fremont, is an award winning master perfumer of top selling prestigious fragrances and the creator behind this masterpiece fragrance. Fremont’s love of horticulture and beauty of flowers drew him to the world of perfumery. “I was inspired by a glimmering diamond,” says Fremont. “I wanted Avon Femme to be a luxurious facetted bouquet of sophistication just like the modern woman today. This fragrance is magnificently executed, passionately rendered and brilliantly considered for every scenario of a woman’s life.”

The Ingredients:

Sparkling Fruits - A combination of Pink Grapefruit, Luscious Pear, and Peach Skin gives the fragrance its invigorating brightness and delectable, addictive appeal

Feminine Flowers - Blooming Jasmine Petals, Gardenia Blossoms, Magnolia, and Waterlily combine to deliver an enchanting, multifaceted floral olfactive

Sensual Aromatics - Rich, luxurious Amberwoods and sweet Musk add a smooth, creamy tone to envelop the wearer in warmth for a sensual finish

WHERE TO BUY: Available exclusively through Avon Representatives. To locate an Avon Representative in the U.S.,

call 1-800-FOR-AVON1-800-FOR-AVON or visit www.avon.com.

About Avon

Avon, the company for women, is a leading global beauty company, with $10 billion in annual revenue. As one of the world's largest direct sellers, Avon is sold through more than 6 million active independent Avon Sales Representatives. Avon products are available in over 100 countries, and the product line includes color cosmetics, skincare, fragrance, and fashion and home products, featuring such well-recognized brand names as Avon Color, ANEW, Skin-So-Soft, Advance Techniques, and mark. Learn more about Avon and its products at www.avoncompany.com.

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