Massachusetts-based New England Spas introduces new recyclable bottle for Silky Smooth formula for hot tubs

NATICK, Massachusetts , March 5, 2014 (press release) – Amazing hot tub water additive saves water, requires less chemicals, makes water feel softer, and is now available in a bottle made from post conusmer recycled material. 30 year spa veteran Norm Coburn of New England Spas, Natick, Ma. proudly announces the breakthrough, and adds it is proudly made in U.S.A.

New England Spas first introduced Silky Smooth in 2012. It is an advanced spa formula that locks in ph between water changes and delivers softer feeling water, clearer looking water and improved chemical efficiency. The results in hot tub water are amazing.

Not satisfied with industry standard recyclable bottles, Norm Coburn-owner of New England Spas with three retail stores in eastern MA. has been pursuing bottles made from post consumer recycled materials.

No-one in the hot tub industry is currently producing such a product.

“It makes so much sense for us to do everything possible to be more “green” and environmentally friendly. I hope this is just the first step for our Industry to follow suit,” says Norm.

Another nice benefit of Silky Smooth is to enhance chemical efficiency- thereby reducing the frequency of water changes. If you can keep the hot tub safe and clean for a longer time frame—it saves water.

Reducing the amount of hot tub chemicals is another benefit of Silky Smooth—less chemicals and yet safe water is a great achievement.

A frequent concern from hot tub users is dry skin and Silky Smooth plays a tremendous role in making the water feel softer to the skin—You can feel the difference almost immediately.

New England Spas customers have welcomed this groundbreaking product since it was introduced in 2012. The new packaging and story will only enhance the sales of Silky Smooth in 2014. For more information, contact relax(at)nespas(dot)com or visit the website

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