Armstrong's Architectural Remnants laminate flooring named one of 2014's 30 most innovative products by Better Homes & Gardens Kitchen & Bath Ideas magazine
February 14, 2014
– Architectural Remnants laminate flooring from Armstrong®, a leading manufacturer of flooring products for the home, was honored by Better Homes & Gardens Kitchen + Bath Ideas magazine as one of the "30 Most Innovative Products for 2014" in kitchen and bath design.
All 30 new products will be featured in the spring issue of the magazine (on sale March 11, 2014) and the full list of products can be found at bhg.com/KBI30Most. The top 30 were selected by the editors for their ability to combine smart function, seamless style, and cutting-edge technology.
"We were impressed with the extraordinary realism of the Armstrong product – from the variety of graining to the innovative mix of colors and species. It looks so much like genuine, reclaimed vintage hardwood, but with the durability and easy care one associates with quality laminates," says Samantha Hart, editor-in-chief of Kitchen + Bath Ideas. "These kinds of top products combine innovation with the form and function and fun so important to today's homeowner."
Mara Villanueva-Heras, vice president, Marketing, Armstrong, says, "Having consumers read that Architectural Remnants is recognized as a top product by a magazine with the great stature of Better Homes & Gardens not only emphasizes the strength of the Armstrong brand, but also our commitment to continuous innovation and to providing value to our customers."
Architectural Remnants is a collection that combines multiple species and colors to create floors that look as if they have withstood years of use or were pulled directly from a historic structure. The line is available in random widths and with an extensive but intelligently applied embossed-in-register to provide the realistic graining, texture and depth of reclaimed wood.
In addition to the beautiful look of Architectural Remnants, the line also brings the benefits of laminate flooring. Architectural Remnants boasts strength and durability, softness underfoot and low maintenance. In addition, the collection comes complete with VisionGuard™ and Hydracore Plus™. VisionGuard helps to protect the floor's surface from staining, fading and wear-through while Hydracore Plus is a solid core built into the middle of this product to allow it to feel more like real hardwood.
Architectural Remnants is available in eight different colors and also comes in varying sizes. Each floor fits in a traditional setting or can be used to create an eclectic-looking space. The collection includes Antique Structure, a natural-looking reclaimed wooden floor with distressed and worn white paint; Skip Planed, created by the effects of textured sanding; Woodland Reclaim, which brings together multiple species of wood, in multiple widths; and Saw Mark Oak, rich and authentic with textured details in today's most popular oak colors. Architectural Remnants comes with a 50-year residential warranty as well as a 10-year commercial warranty. For general information, visit Armstrong.com.
Kitchen + Bath Ideas is a Better Homes and Gardens special interest media publication (circulation -- 290,000) and is published quarterly for $6.99 per issue. Kitchen + Bath Ideas is the leading kitchen and bath magazine and is filled with ideas, inspiration, and information about the latest products and trends. Featured kitchens and baths showcase a range of styles, from traditional to contemporary and everything in between. Beautiful, full-color photographs convey a real-people/real-solutions approach to home design.
About Armstrong World Industries
Armstrong World Industries, Inc. is a global leader in the design and manufacture of floors and ceilings. Based in Lancaster, Pa., Armstrong operates 35 plants in eight countries and has approximately 8,700 employees worldwide.
For more information, visit www.armstrong.com.
Meredith Corporation (www.meredith.com) is the leading media and marketing company serving 100 million American women every month through multiple well-known national brands and local television brands in fast-growing markets. Meredith is the industry leader in creating content in key consumer interest areas such as home, family, food, health and wellness and self-development. Meredith uses multiple distribution platforms – including print, television, digital, mobile, tablets, and video – to give consumers content they desire and to deliver the messages of its advertising and marketing partners. Meredith's daily one hour lifestyle program, The Better Show, airs weekdays in more than 160 markets across the U.S., and to 90 million homes on the Hallmark Channel.
Additionally, Meredith uses its many assets to create powerful custom marketing solutions for many of the nation's top brands and companies. Meredith Xcelerated Marketing has significantly added to its capabilities in recent years through the acquisition of cutting-edge companies in digital, mobile, social, healthcare, database, and international marketing.
SOURCE Armstrong World Industries