Creative boutique Thought For Food & Son designs new retail packaging, logo for gluten-free energy snacks Rave Bites; design aims to communicates emotional qualities, real health benefits of product

Mathew Kearney

MARLBOROUGH, Massachusetts , February 5, 2014 (press release) – Thought For Food & Son, LLC, a creative boutique that specializes in the food industry announced today they have recently completed a design project for Rave Bites which consisted of designing the company’s new corporate logo and retail packaging.

Thought For Food & Son’s objective was to design a logo and retail package that would immediately impact consumers in a way that conveys the intrinsic values of Rave Bites. Thought For Food & Son successfully achieved that by creating a design that effectively communicates the emotional qualities and real health benefits of Rave Bites organic handcrafted energy snacks.

"Thought For Food & Son far exceeded our expectations for this project and produced a new brand identity that we expect to be cutting edge in the growing organic and gluten free retail marketplace," said Sylvia Garfield-Wright. “The quality and amount of effort in this project went way beyond what was expected. Thought For Food & Son’s attention to details, the amount of options presented and creativity were exceptional.”

Rave Bites offers consumers a line of organic, gluten free and vegan handcrafted energy snacks that are available in seven delicious flavors including Peanut Chocolate Chip, Coconut Fig, Chia Orange (raw), Lemon Pomegranate (raw), Cacao Goji (raw), Date Flax with Turmeric and Carob Super Greens.

“We believe that packaging design is a major strength of Thought For Food & Son. Our work for Cape Cod Select, Maristella’s Fine Foods, Healthy Solutions Spice Blends and Jerk Nation is really making an impression within the retail marketplace,” said Ethan Casucci of Thought For Food & Son.

Thought For Food & Son offers its clients a proprietary PR FOOD MEDIA INDEX, an all-in-one strategic instrument that allows food companies to speak directly to their peer group, industry trade press, category buyers, distributors, wholesalers and retailers it wishes to sell its products, and even more importantly, to consumers it wishes to purchase its products. Thought For Food & Son’s proprietary PR FOOD MEDIA INDEX has over 100,000 media outlets across North America, complete with more than 300,000 staff listings and contact preferences.

Thought For Food & Son has worked with both large and small food companies such as Sea Watch International, famous Hollywood actor Paul Sorvino Foods, Maristella’s Fine Foods, Cape Cod Select, Beeler Pork, New York Ravioli & Pasta Company, Flavor Bombs, New England Natural Bakers, Healthy Solutions Spice Blends, SuperSeedz, Paesana Italian Products, Boston Speed Dog, Jerk Nation, Aurora Products, Big League Chew and Divine Foods.

About Thought For Food & Son, LLC

Founded in 2005, Thought For Food & Son, LLC is a creative boutique that specializes in the food industry. We offer our clients a combination of expertise and value that is unsurpassed within the food industry. We’re a communications company without the traditional agency “BS.” Thought For Food & Son operates as a “Strategic Resource” for its clients offering public relations, advertising, packaging design and brand development. Our focus is to create communication strategies using our proprietary PR FOOD MEDIA INDEX for clients who believe in powerful thinking. Thinking that demands notice. The kind of thinking that inspires people to take action and enables our clients to grow and prosper. For more information about Thought For Food & Son, e-mail ethan(at)tffandson(dot)com.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.