Clearette Electronic Cigarette launches new smaller Clearette Bullet; product is same size as traditional cigarette, has highest nicotine content yet with 3.2 milligrams, says CEO
Allison Oesterle
GREAT RIVER, New York
,
December 26, 2013
(press release)
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Clearette electronic cigarette company announces the launch of Clearette Bullet, our new, smaller, true size cigarette. The Clearette Bullet is packaged in a sleek, extremely stylish black and grey design providing a luxurious look and feel. CEO Leonardo Lombardo says "Our new Clearette Bullet is extremely light and is the exact size of a traditional cigarette. It has our highest nicotine content yet coming in at 3.2MG with our consistent flavor everyone has come to love. Our decision to increase the nicotine content is due to the fact that the bullet is extremely small and the battery life will not last as long as our traditional products. While the puff count may be less, users will still enjoy the experience they feel with every other Clearette product. Our goal is to put this product out at an extremely low cost, reducing our margins and compensating our value through volume."
The new Clearette Bullet will be sold either individually or as a 5 pack box. Daniel Gambino, Senior V.P. of Sales states "This product will be great for the casual user and will do very well in lower income areas where price plays an important role in the purchasing process. In addition, we believe the low cost benefits will also increase sales volume for individuals that are new to the market and are looking to try an electronic cigarette for the first time. This cost effective approach for our new Clearette Bullet will make them an attractive alternative to smoking. The physical size is identical to a regular cigarette, which plays an integral role when smokers are initially changing from smoking to vaping. Simply stated, smokers will feel like they have a traditional tobacco cigarette in their hand thus making the transition to quit smoking much easier for them."
About
Clearette Electronic Cigarettes offers a realistic alternative to smoking tobacco products. Clearette E-Cigarettes create a tar and carcinogen-free vapor, which provides the taste and feel of a traditional cigarette without the harmful tobacco smoke, smell, or ash. For more information, please visit www.clearette.com.
SOURCE Clearette Electronic Cigarette Company
RELATED LINKS
http://www.clearette.com
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