PepsiCo's Quaker Oats brand introduces new Quaker Real Medleys Bars, a line of grab-and-go snack bars with multigrains, real fruit and nuts; bars come in Apple Nut Harvest, Cherry Pistachio and Peach Almond flavors
October 8, 2013
– New Quaker Real Medleys(TM) Bars Deliver Unique Flavor Combinations in a Convenient Snack to Help Moms Fuel Their Busy Day
What are Meaningful Medleys? Coined by The Quaker Oats Company, a subsidiary of PepsiCo, Inc., they are the perfect combination of events leaving you feeling happy and successful. Meaningful Medleys can come in many forms and are unique from mom to mom. For example, according to a recent survey by Quaker, one in four moms agree their Meaningful Medleys include getting uninterrupted shut eye, crossing everything off the to do list with an hour to spare, and getting in planned exercise (not to be mistaken for running from errand to errand).1
To help fuel the personal Meaningful Medleys in their day -- around family, work or personal "me" time -- moms often rely on simple techniques to help refuel, including eating snacks with premium ingredients during the day.
Quaker Oats introduces new Quaker Real Medleys Bars, grab-and-go snack bars packed with multigrains and a medley of real fruit and nuts, resulting in unique texture and flavor combinations that mom can see and taste.
"Inspired by the positive response to Quaker Real Medleys Oatmeal+ portable cups, we developed Quaker Real Medleys Bars for moms which also feature unique flavor combinations like cherries and pistachios; apples, cranberries and walnuts; peaches and almonds," said Julie Saliba, Senior Director of Marketing for Quaker Oats. "Loaded with premium ingredients, Quaker Real Medleys Bars offer busy moms a delicious on-the-go snack experience to help fuel their personal Meaningful Medleys."
According to the survey, the top snacks moms choose are fruit (60 percent), nuts (48 percent) and multigrain foods (44 percent) to help provide the fuel they want to take on whatever the day may bring.2 Fortunately for moms, Quaker Real Medleys Bars are made with delicious goodness and combines all three foods into one convenient bar.
Choosing a snack with premium ingredients, like Quaker Real Medleys Bars, can offer mom a wholesome solution to help fuel personal Meaningful Medleys. Follow @Quaker on Twitter to learn how you can share your Meaningful Medleys in the #MyMedleys Sweepstakes for a chance to win a gift pack of all three Quaker Real Medleys Bars flavors.
Quaker Real Medleys Bars come in three unique flavor combinations, including Apple Nut Harvest, Cherry Pistachio, and Peach Almond. Each snack bar offers 8 grams of whole grains. They are available in grocery stores nationwide and each flavor comes in a box of five bars. For more information on Quaker Real Medleys Bars, please visit www.quakeroats.com or www.facebook.com/quaker.
#MyMedleys Sweepstakes Meaningful Medleys can come in many forms: "Sending the kids off to school in an outfit that matches + Praise from your boss after a client presentation + Catching up with that friend you haven't talked to for months."
Follow @Quaker on Twitter and tell us your #MyMedleys combinations or send us a photo with a #MyMedleys caption. Quaker will tweet #MyMedleys themes twice each week starting October 7 at 9:00am ET through October 31 at 11:59pm ET - open up for a chance to win a gift pack consisting of all three Quaker Real Medleys flavors to inspire more "Meaningful Medleys" in your life. Click here for full Official Rules and sweepstakes details: http://bit.ly/1c5XAry
About The Quaker Oats Company The Quaker Oats Company, headquartered in Chicago, is a unit of PepsiCo, Inc., one of the world's largest consumer packaged goods companies. For more than 130 years, Quaker's brands have served as symbols of quality, great taste and nutrition. Holding leadership positions in their respective categories, Quaker® Oats, Quaker® Rice Cakes and Quaker Chewy® Granola Bars are consumer favorites. For more information, please visit www.QuakerOats.com, www.Facebook.com/Quaker or follow us on Twitter @Quaker.
About PepsiCo PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses - Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola - make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo's people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo's promise to provide a wide range of foods and beverages from treats to healthy eats; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate. For more information, please visit www.pepsico.com.