Snyder's-Lance's Snyder's of Hanover brand announces addition of four new flavored pretzel varieties, three new offerings to its line of reduced-fat tortilla chips
May 23, 2013
– Trends change from year to year, but flavor is one thing that never goes out of style. This year, Snyder's of Hanover will continue to uphold its reputation of offering delicious, flavorful snacks with the addition of four new flavored pretzel varieties to its expanding product line. The new Roasted Garlic & Herb Nibblers, Spicy Cheddar Pretzel Sandwiches, and two Flavor Doubles varieties will be available at retailers nationwide. The popular pretzel maker will also expand its reduced fat tortilla chip offerings to include Whole Grain Tortilla Chips, Dippin' Strips Tortilla Chips and Twist of Lime Tortilla Chips.
Roasted Garlic & Herb Nibblers are slow-baked with authentic, naturally-aged sourdough to achieve the uniquely satisfying Snyder's of Hanover sourdough pretzel taste. Then, the bite-sized pieces are boldly seasoned with a blend of roasted garlic and savory herbs. Roasted Garlic and Herb Nibblers are available in 12-ounce bags for around $3.69.
The new Spicy Cheddar Pretzel Sandwiches offer a creamy cheddar cheese filling seasoned with jalapeno peppers and sandwiched between two round pretzel snaps. The newest pretzel sandwich variety is sold in an 8-ounce bag for around $3.69.
Flavor Doubles are the newest addition to the Snyder's of Hanover line of Flavored Pretzel Pieces, combining two flavors in one bag. The two new flavors are Hot Buffalo Wing & Buttermilk Ranch and Cheddar Cheese & Cracked Pepper Flavor Doubles. Both offer snackers a perfect pairing of crunch and intense flavor. The new Flavor Doubles Pretzel Pieces varieties are available in 10-ounce bags for around $3.69.
The newest additions to the Snyder's of Hanover Tortilla Chip line — Whole Grain Tortilla Chips, Dippin' Strips Tortilla Chips and Twist of Lime Tortilla Chips — all offer 28% less fat than regular tortilla chips. In addition, the Whole Grain Tortilla Chips are certified gluten-free by the Gluten Free Certification Organization (GFCO) and carry the 100% Whole Grain Stamp from the Whole Grains Council. All Snyder's of Hanover Tortilla Chip varieties retail for about $3.49 each in 16-ounce "Pounder" sizes, with the exception of the Twist of Lime Tortilla Chips, which are available in a 14-ounce bag.
"At Snyder's, flavor is an extension of everything we do and make. Our products offer consumers an entirely new perspective on our tagline to taste how great a pretzel can be," said Marketing Manager for Snyder's of Hanover, Bob Gould . "These new pretzel and tortilla chip varieties broaden our growing flavor portfolio and make snacking more fun all around."
Snyder's of Hanover offers more than 30 pretzel varieties in different sizes, shapes and flavors. For a searchable list of retailers, visit the Snyder's of Hanover product locator at http://www.snyderslanceproductlocator.com/snyders.
About Snyder's of Hanover
For more than 100 years, Americans have enjoyed Snyder's of Hanover pretzels. With their unique sourdough heritage, Snyder's of Hanover pretzels today are available across the country in single-serve sizes as well as larger, 10, 12 and even 16-ounce bags perfect for sharing. Today, America's favorite pretzel is available in a wide variety of flavors, recipes and shapes, including traditional hard pretzels, flavored pretzel bites, sticks, rods, nibblers and even gluten-free options. For more information, visit www.snydersofhanover.com. Or find Snyder's of Hanover on Facebook or Twitter.
Snyder's-Lance, Inc., headquartered in Charlotte, NC, manufactures and markets snack foods throughout the United States and internationally. The Company's products include pretzels, sandwich crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Snyder's-Lance has manufacturing facilities in North Carolina, Pennsylvania, Iowa, Indiana, Georgia, Arizona, Massachusetts, Florida, Ohio, and Ontario, Canada. Products are sold under the Snyder's of Hanover®, Lance®, Cape Cod®, Pretzel Crisps®, Krunchers!®, Tom's®, Archway®, Jays®, Stella D'oro®, EatSmart Naturals® ,O-Ke-Doke® and Grande® brand names along with a number of private label and third party brands. Products are distributed nationally through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels. LNCE-G