Kellogg's MorningStar Farms brand announces launch of Mediterranean Chickpea Veggie Burger, available in packages of four patties
BATTLE CREEK, Michigan
May 16, 2013
– With 70 percent less fat than regular ground beef, 110 calories and a good source of protein, this burger arrives just in time for BBQs and summer parties*
This summer, leave the passport and luggage behind. To enjoy the flavors of Greece, simply head outside to grill up the new MorningStar Farms Mediterranean Chickpea Veggie Burger. Packed with hearty chickpeas and flavorful vegetables, this new burger has arrived just in time for grilling season, providing an authentic Greek taste that will add unique flavor to any barbecue.
"The Mediterranean Chickpea Veggie Burger is a bold addition to the MorningStar Farms' lineup of meatless burgers," said Michael Allen , president of Kellogg Frozen Food. "And with hearty, delicious chickpea recipes gaining popularity, we are excited to be bringing the brand's first chickpea burgers to market, especially as summer grilling kicks off."
From falafel food trucks to sophisticated Greek tapas, Mediterranean food is the new culinary trend. With savory ingredients and spices, 70 percent less fat than regular ground beef* and 10 grams of protein, the new Mediterranean Chickpea Burger takes grilling out to a whole new level. Topped with tzatziki or spicy red pepper hummus in a whole wheat pita, it's sure to be the hit of the summer.
Whether headed to the beach for the day or to a friend's backyard, meat eaters and vegetarians alike can agree on the many delicious ways to enjoy the new Mediterranean Chickpea Veggie Burger. Try out recipes like Mediterranean Gyros or Mediterranean Burgers with Yogurt Lemon Sauce and get grilling.
The MorningStar Farms Mediterranean Chickpea Veggie Burgers come four to a pack and can be found in the frozen food section at local retailers across the country. To locate a retailer closest to you, please visit https://www.morningstarfarms.com/products/burgers/mediterranean-chickpea-burger
Visit www.facebook.com/morningstarfarms or www.morningstarfarms.com – or follow us on Twitter @MorningStrFarms – for more information on the new Mediterranean Chickpea
Veggie Burger and delicious recipes for all of our meatless products.
Click to Tweet: Chickpeas aren't just for hummus anymore! Check out the new #MediterraneanChickpea Veggie Burger @MorningStrFarms!
Click to Tweet: It's officially grilling season! Heat up your next BBQ with the new #MediterraneanChickpea Veggie Burger @MorningStrFarms
About Kellogg Company
At Kellogg Company (NYSE: K), we are driven to enrich and delight the world through foods and brands that matter. With 2012 sales of $14.2 billion, Kellogg is the world's leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Every day, our well-loved brands nourish families so they can flourish and thrive. These brands include Kellogg's®, Keebler®, Special K®, Pringles®, Frosted Flakes®, Pop-Tarts®, Corn Flakes®, Rice Krispies®, Kashi®, Cheez-It®, Eggo®, Coco Pops®, Mini-Wheats®, and many more. Because we believe in the power of breakfast, we focus our philanthropic efforts global hunger relief through our Breakfasts for Better Days™ initiative, providing 1 billion servings of cereal and snacks - more than half of which are breakfast - to children and families in need by the end of 2016. To learn more about our responsible business leadership, foods that delight and how we strive to make a difference in our communities around the world, visit www.kelloggcompany.com.