Sonic offering corn dogs for US$0.50 on Oct. 31 in celebration of Halloween

OKLAHOMA CITY , October 26, 2012 (press release) – Ghouls, goblins and ballerinas alike are all invited to SONIC Drive-In this Wednesday, Oct. 31, for an all-day treat that's no trick: 50-cent Corn Dogs. The deal is available all day on Halloween at participating SONIC Drive-Ins and offers an affordable meal or snack before trick-or-treating in the neighborhood or attending Halloween parties.

The Corn Dog combines what everyone is looking for on Halloween: a delicious hot dog surrounded in a sweet corn batter and fried to a crispy golden brown. Pair the Corn Dog with SONIC's apple slices and 1% low-fat milk for the perfect pre-trick-or-treating meal.

"The Corn Dog is a great value for our customers on Halloween," said SONIC Chief Marketing Officer James O'Reilly. "SONIC is the Halloween quick stop. The Corn Dog makes for a family-friendly food that appeals to everyone and is easy to eat while on the go to neighborhood trick-or-treating and community Halloween events."

Costumes aren't required to get this great deal; customers of all ages can enjoy the 50-cent Corn Dog. It's the perfect on-the-go snack.

SONIC®, America's Drive-In® (NASDAQ/NM: SONC) started as a hamburger and root beer stand in 1953 in Shawnee, Okla., called Top Hat Drive-In, and then changed its name to SONIC in 1959. The first drive-in to adopt the SONIC name is still serving customers in Stillwater, Okla. As the nation's largest chain of drive-in restaurants, SONIC has more than 3,500 drive-ins in 43 states coast to coast. Approximately 3 million customers eat at SONIC every day; and with more drink combinations than any other quick-service restaurant –398,929 – SONIC is Your Ultimate Drink Stop®. For more information about Sonic Corp. and its subsidiaries, visit SONIC at SonicDriveIn.com. Through Limeades for Learning®, SONIC and its franchise partners have donated more than $2.5 million to public school classrooms in local communities across the country.

Contacts:

Anita Strohm

(816) 423-6188

astrohm@crossroads.us

SOURCE SONIC Drive-In

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.