U.S. seasonally adjusted retail e-commerce sales were US$54.8B in Q2, up 3.3% from Q1, 15.3% from Q2 2011; Q2 e-commerce sales made up 5.1% of total retail sales

Cindy Allen

Cindy Allen

WASHINGTON , August 17, 2012 (press release) – The Census Bureau of the Department of Commerce announced today that the estimate of U.S. retail e-commerce sales for the second quarter of 2012, adjusted for seasonal variation, but not for price changes, was $54.8 billion, an increase of 3.3 percent (±0.7%) from the first quarter of 2012. Total retail sales for the second quarter of 2012 were estimated at $1,076.9 billion, a decrease of 0.4 percent (±0.4%)* from the first quarter of 2012. The second quarter 2012 e-commerce estimate increased 15.3 percent (±1.2%) from the second quarter of 2011 while total retail sales increased 4.3 percent (±0.9%) in the same period.

E-commerce sales in the second quarter of 2012 accounted for 5.1 percent of total sales.

On a not adjusted basis, the estimate of U.S. retail e-commerce sales for the second quarter of 2012 totaled $51.2 billion, an increase of 1.8 percent (±0.7%) from the first quarter of 2012. The second quarter 2012 e-commerce estimate increased 15.1 percent (±1.2%) from the second quarter of 2011 while total retail sales increased 4.3 percent (±0.9%) in the same period. Ecommerce sales in the second quarter of 2012 accounted for 4.7 percent of total sales.

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