Weekly Packaging Design Wrap-Up: Lego spaceship pack doubles as child's backpack, pot and bag hybrid lets flowers take root, wine tote snaps together to protect bottles

Kendall Sinclair

Kendall Sinclair

LOS ANGELES , August 2, 2012 () – Lego pack concept ready to launch



The Lego Playship concept functions as a spaceship-shaped package that also doubles as a backpack for kids to lug around their Legos. The rigid plastic spaceship is set to hold 405 Lego pieces and features back straps so it can be used as a child’s backpack, a design the creator says increases brand visibility and shelf presence. The pack’s wings are also uneven to allow for proper stacking and shipping. Student designer Pedro Machado recommends secondary packaging designs for shipping, including a molded cellulose base that interlocks with the bottom of the pack, much like the mechanism of interlocking Legos.

The primary source of this information is The Behance Network via Pedro Machado.


Pot/bag hybrid lets flowers take root



The Take-away Flowerpot is a longer lasting packaging concept for potted plants that uses rigid plastic and polyvinyl chloride (PVC) to create a half bag, half pot hybrid. The packaging features a screw base to accommodate water irrigation and cleaningut-outs from the top part of the plastic serve as handles for easier transport. The designer added that the carriers are ideal gifts in hospitals, offices and other locations where a pot or vase is not readily available and a longer lasting solution is needed.

The primary source of this information is the Behance Network via Maite Otano.


Interlocking wine tote protects bottles from breaks, spills



Re-Wine is a reusable secondary package tote whose pieces snap together like Legos and protects bottles from breaks and spills. The pack features an interlocking element that allows users to stack and form products that range from a multi-bottle carrier to a large wine rack and even durable custom furniture. Re-wine is made from the Miniwiz’s new patented material Polliber, an enhanced recycled thermoplastic made from consumer plastic and rice husk waste. The material is highly durable, recyclable and produces 40% less carbon emissions during plastic life cycle.

The primary source of this information is Miniwiz Sustainable Energy Development, Taipei, Taiwan.


Designer uses special packaging, cap to appeal twig toothbrush to American market



A student designer aims to appeal a traditional tooth-cleaning twig to American consumers by including a cigar-cutter-like cap that tops off the package. The Miswak twig, primarily used in the Middle East, Pakistan and India, was chosen by Leen Sadder to repackage and promote THIS toothbrush as a viable substitute for toothpaste and toothbrushes in the contemporary American market. Traditionally, the top is bitten off the twig to reveal soft bristles. In order to appeal to Americans, Sadder included the cap that's used to peel the outer layer of the twig to reveal the natural bristles. The cap can also trim off the bristles after use.

The primary source of this information is the Behance Network via Leen Sadder.

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