Wendy's launches three new side dishes for U.S. market: macaroni & cheese, chili cheese fries and sweet potatoes

Nevin Barich

Nevin Barich

DUBLIN, Ohio , April 23, 2012 (press release) – Macaroni & Cheese made with white Vermont Cheddar cheese; freshly oven-baked, U.S. - grown sweet potatoes; and Chili Cheese Fries sprinkled with sea salt and topped with a sauce made with Cheddar cheese and real milk. Is your mouth watering yet? These comfort foods were not usually found among fast food fare — until now.

Wendy's® has redefined side item offerings with its three new Signature Sides, now available in Wendy's restaurants across the U.S.

"Consumers want new foods with exciting flavors and satisfying tastes," said Gerard Lewis, Wendy's SVP, product innovation. "Our new side items have high integrity ingredients like cavatappi spiral noodles, Cheddar cheese and freshly baked sweet potatoes with buttery cinnamon topping. No one in our industry offers this unique variety of high quality products."

Available for a limited time, Wendy's Macaroni & Cheese is the ultimate comfort food, featuring large cavatappi spiral noodles smothered with a cheese sauce made with fresh milk, fresh cream and real white Vermont Cheddar and American cheeses. Wendy's Macaroni & Cheese is topped with real shredded Cheddar to add even more cheesy flavor.

For consumers looking for a sweeter option, Wendy's new Baked Sweet Potato fits the bill. These U.S. - grown, hand-picked sweet potatoes come from the fields of the South, specifically North Carolina and Mississippi. Freshly baked in Wendy's restaurants throughout the day, these Baked Sweet Potatoes are prepared fresh to order and served with a Buttery Cinnamon Spread on the side. Try them while they last, as this limited time offer won't be around forever.

The ultimate feel-good snack that's especially great for late night, Chili Cheese Fries features Wendy's natural cut fries with sea salt covered in a sauce made with Cheddar cheese and real milk, Wendy's famous rich and meaty chili, and then topped with real shredded Cheddar cheese. Not to worry — these are a permanent addition to the Wendy's menu.

Signature side items can be purchased a la carte for a recommended price of $2.49.

About The Wendy's Company
The Wendy's Company is the world's third largest quick-service hamburger company. The Wendy's system includes more than 6,500 franchise and company restaurants in the U.S. and 26 countries and U.S. territories worldwide. For more information visit www.wendys.com, or www.aboutwendys.com.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

Share:

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.