U.S. tea sales expected to grow to nearly US$8B by 2014 from current US$6.5B, industry officials say

Nevin Barich

CLOSTER, New Jersey , April 3, 2012 (press release) – Interest in specialty tea continues to strengthen, with tea sales in the US expected to grow to nearly $8 billion by 2014 from its current $6.5 billion. As tea lovers become more sophisticated, there is a growing appreciation of the flavor and character of a broad array of teas and the best brewing method for each.

The new teaC100 from Capresso is destined to enhance the tea drinking experience with its five easy-to-read temperature settings, ranging from 100 degrees to 212 degrees F. This fast, energy-efficient electric water kettle offers the perfect steeping temperature, with no bitter tastes or over-extraction, for even the most delicate of teas.

Whether it is green, white, oolong, or black, the teaC100 is conveniently labeled with the type of tea recommended for each temperature setting, making tea preparation quick and simple. The stainless steel heating element boils water in half the time as a traditional stovetop kettle – saving time and energy.

The sturdy, German SCHOTT-Duran glass kettle offers maximum beauty and durability. The cool-touch handle features a slip-free coating for safety, and the kettle is easily removed from the base for cordless pouring.

The 48-ounce capacity is ideal for brewing multiple cups of tea, or for preparing hot water for hot chocolate, French press coffee, instant soup, oatmeal and more. The teaC100 is also handy for keeping water warm. The safety auto-shut off, illuminated power switch, and drip-free pour design ensure maximum safety and minimum clean-up.

The Capresso teaC100 offers a stylish and functional design for the home or office. The newest model in Capresso's growing line of electric kettles, it has an actual retail price of $99.99. It is sold at specialty and online retailers nationwide including www.capresso.com.

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