Packaging, display company Ideal wins 10 awards at GlobalShop 2012 including POP Advertising International Outstanding Marketing at Retail Achievement Display of the Year award; company launches new brand identity, website, logo
Kendall Sinclair
CHICAGO
,
March 28, 2012
(press release)
–
Ideal, the nation's leading packaging and display company, today announced a new brand identity committed to people-inspired campaigns that connect the organizations, activities and things we love. With the new website and logo, Ideal drives home its goal of delivering near a century of proven results and vows to continue to listen to its customers and partners, creating solutions that improve upon daily challenges and anticipate the evolving needs.
Ideal was recently honored with 10 awards during GlobalShop, 2012 to include the highest recognition, the Point of Purchase Advertising International (POPAI) Outstanding Marketing at Retail Achievement (OMA) Display of the Year award. While a century of historic legacy and versed recognition was reflected in the public eye at GlobalShop, Ideal is prepared to come center stage with its ongoing validation, outreach and community support.
"Our launch of Ideal, its logo and website, symbolizes our commitment to take inspiration from people and acknowledge the connection between them and the experiences they value most," stated Scott Eisen, president, Ideal. "The rebranding comes off the heels of deep-rooted relationships and we are proud to be a company that has defined true legacy."
IDEAL BACKGROUND Founded in 1924, Ideal is the nation's leading designer and producer of corrugated package and point-of-purchase displays. With headquarters in Chicago, Illinois and almost 100 years of excellence, Ideal has deep-rooted relationships with today's Fortune 1000 companies. More information can be found on the web at www.Idealpop.com and on Facebook at /Facebook/Ideal.
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