Seventy-five percent of U.S. consumers agree that convenient location important when purchasing breakfast item during the week, Technomic says
Nevin Barich
LOS ANGELES
,
March 28, 2012
(Industry Intelligence)
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Technomic reported on March 27 that 75% of U.S. consumers agree that a convenient location is important when purchasing a breakfast item during the week.
The data was according to Technomic’s Breakfast Marketing Intelligence Report, which also said that 46% of consumers now occasionally purchase weekday breakfasts compared to just 33% in 2009.
The primary source of this article is Technomic, Chicago, Illinois, on March 27, 2012.
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