Taco Bell to debut its Doritos Locos Tacos -- a taco featuring a shell made with nacho-cheese-flavored Doritos -- on March 8
Nevin Barich
LOS ANGELES
,
February 20, 2012
(Industry Intelligence)
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Taco Bell will debut its Doritos Locos Tacos — a taco featuring a shell made with nacho-cheese-flavored Doritos — on March 8, Nation’s Restaurant News reported Feb. 17.
Company officials said the item will be a permanent addition nationwide after testing it in some markets last year.
The company hopes the new product will help reverse sales declines that resulted from a consumer lawsuit last year that questioned ingredients in Taco Bell’s seasoned beef.
The primary source of this article is Nation’s Restaurant News, New York, New York, on Feb. 17, 2012.
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