Twin Rivers Paper expands its label product offering with new Alliance TT (Thermal Transfer) label paper now available in 40 lb basis weight, provides more units from roll

Kendall Sinclair

SOUTH PORTLAND, Maine , February 2, 2012 (press release) – Twin Rivers Paper Company, a leading manufacturer of lightweight specialty label, packaging, and publishing papers, has announced that their market-proven Alliance® TT ( Thermal Transfer) product is now available in 40 lb. This newly designed 40 lb basis weight (24x36/500) broadens the company’s comprehensive label product offering. This label portfolio includes release liner, C1S wet strength, thermal transfer and specialty base stock.

Alliance TT, long known for its excellent performance, Flexo (flood coat) and thermal transfer ribbon printability as well as pleasing aesthetics - eliminates many of the hassles that converters encounter when picking a thermal transfer label. With its specialized coating and surface smoothness, it delivers high quality images across a wide range of ribbon combinations. Its high brightness combined with its appealing blue-white shade provides an unparalleled print contrast for better bar code readability. And now with Alliance TT in 40 lb, converters can get more units out of a roll bringing even further savings to their customers.

“Our thermal transfer label offering provides our customers with a crisper, higher brightness solution with increased efficiencies. Alliance TT has a long track record of proven performance and we remain committed to manufacturing our products to the same high quality standards our customers have come to expect,” says Jason Courter, Director of Sales. “All of these performance features are backed by deep-industry experience and a customer-centric mindset that allows us to be nimble and innovative in the market.”

Twin Rivers Paper offers label customers a dedicated technical team that works closely with converters to maximize efficiency and performance. With a bias towards co-development, the company offers an experienced team and state-of-the-art research labs, providing the expertise and manufacturing know-how to develop the right label solution.

Twin Rivers Paper Company is an integrated specialty paper company that manufactures publishing, packaging and label products for targeted markets and applications. The company has operations in New Brunswick, Maine and Québec. For more information, visit us on the web at www.twinriverspaper.com.

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