Personal care products manufacturer Jack Black introduces Dry Erase Ultra-Calming Face Cream, available in February; product reduces redness, fine lines, dryness while fighting signs of aging

Michelle Rivera

DALLAS , January 26, 2012 (press release) – An effective, powerful way to cope with winter's harsh elements is finally here. Jack Black introduces its newest star product, Dry Erase™ Ultra-Calming Face Cream, available in February 2012 at select retailers and online. Dry Erase mimics the structure of natural skin lipids by locking in essential moisture and helping to repair and replenish skin's natural protective barrier. The highly active formula boosts the skin's defenses by reducing redness, fine lines, flakiness and tightness while also aggressively fighting the signs of aging.

As both men and women become more tuned-in to their skin's appearance, there is a boom with those over 25 paying closer attention to their skin's moisturizing and anti-aging needs. Irritation from harsh weather of the winter months, daily shaving routines or anti-aging treatments, is quickly alleviated through a strong elixir of ingredients such as Hydromanil™, and Vitamins C and E. Dry Erase works immediately to leave skin visibly more radiant, deeply hydrated and positively ageless.

"With the launch of Dry Erase Ultra-Calming Face Cream, we're providing a potent moisturizer that can easily fit into any no-nonsense routine," said Patricia Finn, Vice President of Marketing.

Key Ingredients:

Hydromanil™ (10%): Shows up to 21% increase in immediate moisturizer actions after 4 hours and with continued use, 12.5% in long-lasting moisturizer action after 3 weeks*
Aloe Vera Leaf Juice (10%): A natural emollient with hydrating, softening and anti-inflammatory properties.
SymRelief™ (.2%): Naturally combats irritation and redness caused by environmental and chemical damage.
Rice Bran Extract: A super antioxidant that naturally provides soothing and smoothing benefits to skin
Vitamins C & E: Potent antioxidants that help repair environmental damage and discourage collagen degradation.

The PureScience® formula is dermatologist tested and locks in nature's best elements, agreeable for even the most sensitive skin, using certified organic ingredients with no fragrance, parabens or colorants. Jack Black Dry Erase Ultra-Calming Face Cream retails for $38.00 (2.5 oz tube) and is available at Nordstrom, Neiman Marcus, Bloomingdale's, Saks Fifth Avenue and getJackBlack.com.

ABOUT JACK BLACK:

Jack Black creates superior, easy to use skin care products including shaving creams, moisturizers, grooming sets, cleansers, anti-aging products, hair care, body care and sun care products. Nothing complicated, nothing cosmetic, just real solutions that provide immediate, visible results.

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