L'Oreal to harness Glycanactif, an anti-aging technology that uses sugars to enhance skin's appearance, hopes that products containing Glycanactif will help expand its £2B British cosmetics market
Michelle Rivera
LOS ANGELES
,
January 3, 2012
(Industry Intelligence)
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L’Oreal SA hopes to utilize Glycanactif in its cosmetics products, Mail Online reported on Jan. 2.
Glycanactif is a new technology that uses naturally occurring sugars to improve the skin’s health. Research has found Glycanactif capable of improving the skin’s elasticity, smoothness and thickness. A research director at L’Oreal, Bruno Bernard, stated that Glycanactif rejuvenated the skin at deeper levels than other cosmetics products.
L’Oreal hopes that products containing Glycanactif will help expand L’Oreal’s British cosmetics market, which is currently valued at £2 billion (US$3.12 billion).
L’Oreal has not commented on the price of any new cosmetics products set for release in 2012.
The primary source of this article is Mail Online, London, on Jan. 2, 2012.
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