China sees total ad revenue of US$7.89B in 2010, representing a CAGR of 9.8% from 2006; Paragon Report predicts 13.3% growth rate for period between 2010-2015
December 5, 2011
– China's advertising industry has grown at a rapid clip in recent years. According to the latest report from Research and Markets, the Chinese advertising industry had total revenue of $7,887.7 million in 2010, representing a compound annual growth rate of 9.8% between 2006 and 2010. The report argues that performance of the industry should accelerate going forward, with an anticipated growth rate of 13.3% for the five-year period 2010 - 2015. The Paragon Report examines the outlook for companies in the Advertising Industry and provides stock research on Focus Media Holding Limited (NASDAQ: FMCN - News) and Vision China Media, Inc. (NASDAQ: VISN - News). Access to the full company reports can be found at:
Vision China Media operates out-of-home advertising network using real-time mobile digital television broadcasts to deliver content and advertising on mass transportation systems. As of September 30, 2011, the company's advertising network covered 20 cities and included 136,777 digital displays on mass transit systems.
Vision China posted an 11.6 percent sequential jump in third quarter revenues last month. The Company sold a record high average of 10.64 advertising minutes per broadcasting hour in its network in the third quarter of 2011, compared to 8.63 advertising minutes per broadcasting hour in the second quarter of 2011.
The Paragon Report provide investors with an excellent first step in their due diligence by providing daily trading ideas, and consolidating the public information available on them. For more investment research on theAdvertising Industry register with us free at www.paragonreport.com and get exclusive access to our numerous stock reports and industry newsletters.
In January of this year, Focus Media Holding purchased a fifteen percent interest in VisionChina. Focus Media sells out-of-home television advertising time slots on its network of flat-panel television advertising displays located in high traffic areas, such as commercial locations, as well as in-store network. It provides advertising services on poster frames, on screens in movie theatres, and on traditional outdoor billboards, as well as through LCD display and Internet advertising networks.
Shares of Focus Media are gradually recovering following accusations by the infamous short seller, Carson Block that FMCN lied about their business. Focus Media denied Block's assertions in a Nov. 22 statement and on a conference call with analysts, saying the Block report reflects a misunderstanding of its business.
The Paragon Report has not been compensated by any of the above-mentioned publicly traded companies. Paragon Report is compensated by other third party organizations for advertising services. We act as an independent research portal and are aware that all investment entails inherent risks. Please view the full disclaimer at http://www.paragonreport.com/disclaimer