Brazilian food company Aurora Alimentos set to begin exporting pork directly to China as of January 2012

Allison Oesterle

LOS ANGELES , December 2, 2011 (Industry Intelligence) – Brazilian food company Aurora Alimentos is set to begin exporting pork directly to China as of January 2012, Macauhub reported Nov. 25.

Although the company’s chairman, Mário Lanznaster, declined to mention specific numbers, he indicated that he was optimistic about the volume of sales that will be exported to China.

Before this year, Brazilian pork had been imported to China via Hong Kong. The direct sale of pork from Brazil to China was authorized this past April.

“This is good for both countries," Lanznaster said. "For China because it will be buying without an intermediary at a lower price, and for Brazil because it could increase sales, offer better cuts and gain entry to a country with a population that has a growing income that will increase consumption progressively over the next few decades.”

Lanznaster's projection is based upon China’s importation of Brazilian chicken. In 2009, China began buying chicken directly from Brazil. The amount of Brazilian chicken imported into China skyrocketed to 120,000 tons in 2010, up from 20,000 tons the previous year.

The primary source of this article is Macauhub, Macau, China, on Nov. 25, 2011.

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