Jack In The Box becomes latest quick-service restaurant to begin implementing Google Wallet, testing technology in 35 of its restaurants in Los Angeles and San Francisco markets
Nevin Barich
LOS ANGELES
,
December 1, 2011
(Industry Intelligence)
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Jack In The Box became the latest quick-service restaurant to begin implementing Google Wallet, testing the technology in 35 of its restaurants in the Los Angeles and San Francisco markets, QSRWeb.com reported Nov. 30.
Subway began offering the Google Wallet option in five markets earlier this fall, with global adoption planned for next year.
Google Inc.'s mobile payment platform uses near field communication technologies embedded in smartphones, which allows customers to pay for purchases with a simple tap of their phones at a POS terminal. Google Wallet was launched in May and became available to consumers in September.
Jack In The Box decided to test the mobile payment platform because more people are becoming reliant upon technology to help facilitate their retail experience, said Brian Luscomb, the company’s director of corporate communications.
The primary source of this article is QSRWeb.com, Durham, North Carolina, on Nov. 30, 2011.
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